The latest Oral B Smile Report, a study of 2000 participants across England, Scotland, Wales and Northern Ireland in August 2009, has found that while its no surprise that people make judgements based on initial impressions, it’s a persons smile and teeth which can prompt intuitive views about their lifestyle.  

The report reveals that

• Bad teeth can age you by 13 years

• 82% think you earn more if you have healthy looking teeth

• Men rank a gorgeous smile higher than a great figure

• 40% of men think women with unhealthy teeth must be single

The major study took a group of 1000 men and women and showed them an image of a woman with clean looking teeth. A different group of 1000 men and women were shown an image of the same woman, but in this picture, she had stained teeth.  Both groups were asked the same questions based on the photograph they had seen, with these results.  

Sunita Verma, Principal from Sparkle Dental Boutique says “You can tell a lot about a person through their smile. When we make cosmetic improvements to our patients smiles, we see a dramatic change in confidence, with many patients changing jobs, looking for a new relationships or just trying something totally new.”